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replacing them with three main product lines: Dell (yes, just Dell), Dell Pro, and Dell Pro Max.
PC/Android companies not trying to blatantly rip off Apple challenge: Impossible
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simplified naming scheme with labels like ‘Pro’ and ‘Max.’
How is that “simplified”? Which one is better, Pro or Max?
Actual simplified naming would probably be names like “Basic”, “Business”, “Gaming”, or numbers like what Intel does with Core 3/5/7/9.
It would be more simple to call some things basic, but it’ll never happen for the same reason food and drinks places have started drifting away from calling things “small, medium, large” and towards the much more stupid “Regular, Large, Extra-Large”. Starbucks goes even more pretentious with it.
You’d be more likely to have something extremely dumb like Premium (shit-tier), Premium Pro (midrange), Premium Ultra (actually premium).
I suspect, at some level, that the confusing naming is kind of the point.
What’s the difference between Pro and Max? If the names were clearer, you probably wouldn’t check the website to clear up the confusion.
It nudges potential buyers into interaction with company marketing.
How prescient Orwell turned out to be.
Premium Pro Max Doubleplus Good.
When I was reading the article, my mind was high on memes~
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I always found the build quality for Lenovo Thinkpads to be better than any of the top tier Dell laptops. Most of the laptops I had in circulation were Dells and the always gave me problems. The Thinkpads just worked.
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My late-aughts XPS is a gem - milled aluminum, edge-to-edge glass, and the best laptop keyboard ever since Ye Olde Thinkpads. The glory days of chasing Apple with a Windows box and almost getting there. *pours 40*
That said, their QE went to shit, they pulled that bullshit RTO to soft-layoff everyone, laid off everyone else directly, and spent a ton to hire non-US replacements who aren’t up to speed so they can leverage the exciting benefits of AI (lol).
I’ll never understand why they didn’t put huge effort into backing linux when micro$oft started making hardware. Well - I know why they didn’t. Because they make poor managerial decisions. C’est ça.
Weird, isn’t that the only Dell brand people view as worth having?
Pretty happy with the G series, but only because the XPS series for replaced by it in terms of bang for buck. And honestly, the G series we got are pretty good.