Hal-5700X@sh.itjust.works to Games@sh.itjust.worksEnglish · 7 days agoHow Ubisoft spent $2.1M on influencers to secure the launch of Assassin's Creed Shadowsarchive.phexternal-linkmessage-square5fedilinkarrow-up112arrow-down12file-textcross-posted to: games@lemmy.world
arrow-up110arrow-down1external-linkHow Ubisoft spent $2.1M on influencers to secure the launch of Assassin's Creed Shadowsarchive.phHal-5700X@sh.itjust.works to Games@sh.itjust.worksEnglish · 7 days agomessage-square5fedilinkfile-textcross-posted to: games@lemmy.world
source: https://www.linkedin.com/pulse/assassins-creed-shadows-influencer-marketing-budget-hired-lombardi-hhfnf
minus-squaremisk@sopuli.xyzlinkfedilinkEnglisharrow-up6·edit-27 days agoCompanies spend money at marketing, news at 11 from a LinkedIn influencer. Do you know marketing budgets games of this size have? This is peanuts.
minus-squarehalva@sh.itjust.workslinkfedilinkEnglisharrow-up2·7 days agomihoyo spend dozens of millions of dollars marketing each of their games yearly, this is literally nothing frankly speaking
Companies spend money at marketing, news at 11 from a LinkedIn influencer. Do you know marketing budgets games of this size have? This is peanuts.
mihoyo spend dozens of millions of dollars marketing each of their games yearly, this is literally nothing frankly speaking