It’s to encourage loyalty, like wearing branded clothes, using branded bags, or loyalty programs. This one is very benign though, so I don’t find it in any way something to complain about.
A good hotel with good service may get a reference here or there, but a decent hotel that gives you a cute thing to take with you, post pictures of, and tell people all about the cute quirky thing some place or other does?
People do the advertising for them.
It’s like the snarky tumblr/twitter/facebook fast food pages.
It’s to encourage loyalty, like wearing branded clothes, using branded bags, or loyalty programs. This one is very benign though, so I don’t find it in any way something to complain about.
Also marketing.
A good hotel with good service may get a reference here or there, but a decent hotel that gives you a cute thing to take with you, post pictures of, and tell people all about the cute quirky thing some place or other does?
People do the advertising for them.
It’s like the snarky tumblr/twitter/facebook fast food pages.