Gamers say that Ubisoft execs need to get comfortable with not being solvent.
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A year ago Ubisoft exec gave an interview where he said that the next leap in gaming industry should be fueled by gaming subscriptions, and that gamers should get comfortable playing by subscription as opposed to buying and owning game licenses.
He then proceeded to give an example on how players got comfortable switching from physical media and full ownership to digital licenses.
This caused a massive player backlash on the wave of protests against the migration from ownership to subscriptions (aka “You’ll own nothing and be happy”). Ubisoft has got a financial dent as sales and subscriptions dropped, and is now facing a problematic financial future.
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It is difficult to know where to start, since there have been a lot of unpopular actions. A lot of these are pretty standard for the triple A studios unfortunately. Think DRM with always online and authentication server issues, toxic workplace, decommissioned games by removing the servers for them and not giving ways for people to self host, rehashing existing properties to milk success, having their own launcher so having double layers of authentication, microtransactions, subscription based model pushing, game variants locking out certain content unless more money is payed etc.
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they MBA’d themselves into extinction
edit; everyone with an mba is only qualified to be a farm laborer
Hey now, I know a bunch of farm laborers and started out as one myself.
They are nowhere near qualified for farm labor. That requires being able to work, not just regurgitate platitudes from the most recent bullshit management fad.
Management will destroy this world.
There’s a world where management is treated as an important but not godly position. Where they are schedulers and arbitrators of conflict, and where they aren’t free from consequences because they’re already at the top. And holy hell it’s also not the place where the position is used to promote someone out of where they’re useful simply because paying a labourer more than a manager is seen as unthinkable. It ain’t this one, but I like to think about it sometimes.
It’s because they’re not AAA anymore. They went AAAA so I guess they’ve had a financial rating overflow and now they’ve gone negative.
They’ve gone plaid
I always drink coffee when I watch radar.
“Company fails to generate infinite revenue even after implementing every abusive tactic known”.
Imagine, about five years ago, they peaked at $82.
It was also during that time when they talked about getting into Crypto, NFTs, and all sorts of other get rich quick schemes.
Now look at them.
I hope someone good gets the Might and Magic license. Ubisoft just used it as a logo.
They will probably will get bought by a chinese company or Microsoft
You’re right Ubisoft, I am pretty comfortable not owning your games 🥰
They ran Ass cRee into the ground and launched Uplay with privacy violations.
I boycotted them after thinking they were one of the few good AAA companies.
Now they’re going to die.
Great. Maybe a better studio can reboot Ass cRee and make it wothwhile. Or you know, just leave it the fuck alone.
Same with Far Cry which is a shame because it used to be a really fun dumbshooter series. I got FC6 on sale last month and had to slog through it, I swore off the franchise after finishing the game and haven’t touched it since, even though there’s plenty of post-game content left for me.
Far Cry 6 made some decisions that didn’t make sense to me. I was always running out of ammo, which is something you shouldn’t have to worry about in a Far Cry game. Having essentially just 4 magazines doesn’t go far in a protracted firefight, and the Supremo is inconsistent to use. In Far Cry 5, the amount of ammo you could carry was roughly double the amount.
You could also change your weapons at any time through the menu (so you’re essentially carrying like 50 weapons) but you can’t change your ammo type unless you’re at a workbench (although I think they fixed this later on), which is the opposite of the previous games.
The game map is nice and large but it suffers from generic Point of Interest syndrome that is common in Ubisoft games.
At least the plot was zany at times, particularly the side missions.
Sad to see our resident AAAA game developer not doing well, but it was largely of their own making here.